Ever wonder where the content is? Not there yet? That’s not so bad — there’s placeholder text to the rescue. But what if the laptop doesn’t quite fit the specs, the design feels off, or the details seem incomplete? Too many headings, images too large or too small, or content that just feels… off.

An unhappy customer with a clear reason is a challenge. But a customer who feels dissatisfied without knowing why — that’s even worse. It likely stems from a lack of communication, missed checkpoints, or a poorly defined process. That’s content strategy gone wrong from the start.

But what if it’s the other way around? How do you evaluate content without design? No typography, no layout, no styles — all those critical elements that go beyond text to convey visual and emotional appeal, information hierarchy, and emphasis.